About Me
Communication Consultant
Hello! I'm Yudha Ikhsan, a communication consultant and strategist with 11 years across PR, media relations, and brand storytelling.
From crisis comms to national campaigns, I turn complex ideas into clear, credible narratives — and back them with data you can defend in the boardroom.
Fun fact: I started out as a journalist at Kompas.com, so I've sat on both sides of the
pitch — which means I know exactly what makes a story run, and what makes it get
killed
—all while delivering results.
Publication and Achievement
- Master's in Communication Management — Universitas Indonesia (2022)
- “+” Project by Kemendagri RI — award-winning integrated campaign
- Kompas.com — Kalijodo coverage, one of its most-read stories
Skills & Expertise
- Brand Strategy
- Media Relations
- Crisis Communication
- Strategic Communications
- Media Planning
- SEO — On-Page & Link Building
- Community Engagement
- Paid & Programmatic Media
My Approach
Audience-First
Every message starts with understanding who's listening — their concerns, their context, and what would genuinely make them care. Clarity beats cleverness every time.
Evidence-Led
Good communications is measurable. I approach each campaign with clear objectives, track what actually moves, and adjust with data rather than instinct alone.
Collaborative
The best outcomes come from teams that trust each other. I work closely with brand, legal, and leadership to keep one clear voice across every channel.
Let's Not Rush Things
You wouldn't kiss someone on the first date (unless it's really going well), right?
Same goes for hiring a communication partner. Take your time, poke around my site, read a little, get a feel for my style.
If something clicks and you think I might be the one (for your writing needs, of course), slide into my contact page. Let's talk.